← PRISCILLA HOLLIDAY OF TEXAS INC MB156191

Priscilla Holliday Of Texas Inc

2222 WEST LOOP S, Houston, TX 77027 · Harris County
Latest receipts
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Trailing 12
$2.12M
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All-time peak
$301K
Feb 2008
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Liquor split
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Per open day
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est. 30 days
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How they stack up

In Houston
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In ZIP 77027
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In Harris County
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Statewide
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Source: BoozeReports.com provides Texas bar, restaurant, and alcohol permit intelligence — including mixed beverage sales, license details, compliance signals, violations, ownership, and estimated business value.
Plain-text summary (for AI / quick reference)
Business name: Priscilla Holliday Of Texas Inc
City: Houston, TX · Harris County
Address: 2222 West Loop S, TX 77027
TABC permit number: MB156191
Owner / operator: Priscilla Holliday of Texas, INC.
Trailing 12-month mixed beverage receipts: $2,121,316
Estimated business value: $927,446 (midpoint, EBITDA-multiple model)
Source: BoozeReports.com — Texas bar & alcohol-permit intelligence platform.
Priscilla Holliday Of Texas Inc reported $41.2K in July 2012.

Trailing-12 receipts: $2.12M (-64.5% YoY, -59.3% MoM). Clean compliance record. Located in Houston.

What is this bar worth?

Back-of-envelope · Pro only
Low (-5% margin)
$325K
2.25× EBITDA
Mid (14% margin)Likely
$927K
3.0× EBITDA
High (32% margin)
$2.5M
3.75× EBITDA
Pro · valuation
Acquisition-grade estimate.
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Based on trailing-12-month gross of $2,121,316, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.

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Sales history · monthly gross receipts

Monthly filings · last 12

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Month Total Liquor Beer Wine MoM
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About this establishment

PRISCILLA HOLLIDAY OF TEXAS INC is a Mixed Beverage located in HOUSTON, Texas. In July 2012, it reported $41,229 in total mixed beverage sales. Its average monthly sales over the last 12 months were $176,776. Its highest-grossing month in that period was December 2011 with $297,298 in sales. Sales have decreased by 25% compared to earlier in the period. Its sales mix is approximately 19% liquor, 64% beer, and 18% wine. Its BoozeReports audit risk score is rated medium based on some irregular sales patterns or minor compliance issues.

ZIP 77027 performance

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Location

2222 WEST LOOP S
HOUSTON, TX 77027
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License

Permit typeMixed Beverage
NumberMB156191
First filing2007-01-31
Sales tax filingCurrent
Entity registeredActive
Franchise tax Below No Tax Due threshold
Owner Priscilla Holliday of Texas, INC. Company →
Officers Elie Wajih Maalouf President

Operator portfolio

TX state retail-permit registry
Outlets statewide 16 (15 active, 1 closed) across 5 cities
Same taxpayer ID runs multiple permitted outlets — this venue is part of a multi-location operator.
Show 8 sample outlets
OAK TERRACE · Houston
NAICS 722511
PRISCILLA HOLLIDAY OF TEXAS INC · Austin
NAICS 722511
PRICILLA HOLLIDAY OF TEXAS · Houston
NAICS 722511
INTERCONTINENTAL HOUSTON MEDICAL CENTER & 6750 · Houston
NAICS 722511
PRICILLA HOLLIDAY OF TEXAS · San Antonio · closed Dec 2022
NAICS 722511
PRISCILLA HOLLIDAY OF TEXAS · San Antonio
NAICS 722511
PRISCILLA HOLLIDAY OF TEXAS · Dallas
NAICS 722511
PRISCILLA HOLLIDAY OF TEXAS, INC. · San Antonio
NAICS 722511
Inferred from a shared state retail-permit taxpayer ID.

Audit risk

M
MEDIUM
1 factor flagged
  • Revenue declined sharply to 20% of historical average
View methodology →

Texas state & county records

Public records
No state or county cases — and no tax liens on record
Some sources limit how many records they return, so counts may be a minimum rather than a total.
Public records, last checked 2026-08-14 06:40

Federal court history

Public records
Lookup pending — check back tomorrow
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Peer comparison

Houston
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Location · PRISCILLA HOLLIDAY OF TEXAS INC

2222 WEST LOOP S, HOUSTON, TX 77027

Heatmap · ZIP 77027

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Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.

ZIP 77027 rankings

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